In the unpredictable world of public relations, two laws reign supreme: Murphy’s Law and Wioo’s Law of Communications. While Murphy’s Law states that “anything that can go wrong, will go wrong,” Wioo’s Law of Communications adds a twist, suggesting that “even if nothing can go wrong, it still will.” Together, these laws capture the essence of the challenges PR professionals face daily.
Hey folks! As we gear up for 2024, the global economy is moving faster than ever. It’s throwing curveballs and golden chances at leaders left and right. So, what’s the deal? Well, we need a fresh set of leadership skills to tackle the twists and turns of the 2024 global economy. Below, we’re diving into some key leadership insights to help steer your ship through these unpredictable waters.
Modern businesses and organizations often rely on media to communicate messages, promote products or services, and build a positive image. However, how do you maintain good relations with the media? What steps need to be taken to ensure the company or organization’s message is delivered clearly and accurately to the audience?
Occam’s Chief Operational Officer (COO), Septa Perdana, comments that for millennials to achieve success, one of the most important traits to develop is resilience.
What are the PR trends in 2023 that companies and brands in Indonesia should pay attention to? Listen to the Lab Talk episode 3 discussion with Septa Perdana, COO, and Fauzan Agitama, Consultant and moderator of this episode Benedicta Songga Devy, Associate. About Occam Komunikasi Indonesia Our operations began in 2014 as an independent communications …
According to Occam’s Chief Operational Officer (COO), Septa Perdana, more companies are expected to consider the role of a Chief Communications Officer (CCO) in 2023.
The extended stay-at-home period has forced rapid digitalization in many sectors, and online shopping has become the latest habit that people have grown accustomed to. Everything from day-to-day needs to tertiary needs can be fulfilled digitally. Given the current acceleration in online shopping, how do you think it will be in the future? Let’s talk about it!
Many people still have a vague understanding of public relations (PR) and its effect on brands (businesses, organizations, individuals, etc). Here are a few reasons why PR is a great investment for brand sustainability.
Some people may imagine that working in public relations is glamorous and fancy. However, working in front of the camera and interacting with a high-profile figure is only part of the job. It’s about being able to tell and enhance a brand’s story while meeting varied deadlines. So, how should recent grads prepare for a career in this field? Let’s have a look at how to ace your first job.
The fast-paced modern society today is heavily supported by the ongoing innovation in technology, which also influences various aspects and industries. Public Relations (PR) is no exception, as the world is getting more and more digitized, the role evolves to embrace broader audiences in the digital realm that traditional PR tactics may not be able to reach. With that, does that mean traditional PR is out of date? Let’s find out.
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