Insights

Occam Komunikasi Indonesia for public relations

How Can You Overcome Your Fear of Public Speaking?

Public speaking is often seen as daunting, but why do some people seem to excel while others struggle? Drawing insights from the book The Art of Public Speaking by Dale Carnegie and my own personal experience, I believe mastering the art of speaking isn’t about being naturally charismatic—it’s about preparation, practice, and mindset. Let’s explore how to conquer your fear and become a more confident speaker. 

Murphy's Law and Wiio's Law of Communications

Expect the Unexpected: Public Relations Lessons from Murphy and Wioo

In the unpredictable world of public relations, two laws reign supreme: Murphy’s Law and Wioo’s Law of Communications. While Murphy’s Law states that “anything that can go wrong, will go wrong,” Wioo’s Law of Communications adds a twist, suggesting that “even if nothing can go wrong, it still will.” Together, these laws capture the essence of the challenges PR professionals face daily.

Riding the Waves of Change: Boss Tips for the 2024 Global Economy

Riding the Waves of Change: Leadership Tips for the 2024 Global Economy

Hey folks! As we gear up for 2024, the global economy is moving faster than ever. It’s throwing curveballs and golden chances at leaders left and right. So, what’s the deal? Well, we need a fresh set of leadership skills to tackle the twists and turns of the 2024 global economy. Below, we’re diving into some key leadership insights to help steer your ship through these unpredictable waters.

Live Shopping: The Future of Retail

The extended stay-at-home period has forced rapid digitalization in many sectors, and online shopping has become the latest habit that people have grown accustomed to. Everything from day-to-day needs to tertiary needs can be fulfilled digitally. Given the current acceleration in online shopping, how do you think it will be in the future? Let’s talk about it!

What Fresh Graduates Need to Prepare to Get into PR Industry

Some people may imagine that working in public relations is glamorous and fancy. However, working in front of the camera and interacting with a high-profile figure is only part of the job. It’s about being able to tell and enhance a brand’s story while meeting varied deadlines. So, how should recent grads prepare for a career in this field? Let’s have a look at how to ace your first job.