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Live Shopping: The Future of Retail
The extended stay-at-home period has forced rapid digitalization in many sectors, and online shopping has become the latest habit that people have grown accustomed to.

Why Brands Should Invest in Public Relations?
Many people still have a vague understanding of public relations (PR) and its effect on brands (businesses, organizations, individuals, etc). Here are a few reasons

What Fresh Graduates Need to Prepare to Get into PR Industry
Some people may imagine that working in public relations is glamorous and fancy. However, working in front of the camera and interacting with a high-profile

Difference Between Conventional and Digital PR
The fast-paced modern society today is heavily supported by the ongoing innovation in technology, which also influences various aspects and industries. Public Relations (PR) is

Advantages of Working in a PR Firm
Working as a PR professional in a communication firm can be a good fit if you enjoy new challenges and meeting new people. You will

How to Build Personal Branding
In the digitalization era where people use social media for purposes other than social interaction, establishing a personal brand has become a necessity. Personal branding
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